| Calendar
of Events
- March: Request
a Catalog Here
- April:
- July:
- Chocolates a la Carte will be exhibiting at the
52nd Summer Fancy Food Show (New York) July 9th - July 11th
Advertisements
There are no current advertisements in publications at
this time. You can view many of our past advertisements at the link below.
Publication
Ad's
Current Publicity:

This spring’s Better Homes and Gardens special Wedding Edition
featured our white chocolate dove in a beautiful wedding layout. They
showcased our dove as a creative idea for a wedding table centerpiece.

Manufacturing Confectioner’s February
issue featured a wonderful article about Stanton Ho as Chocolates à
la Carte’s new Corporate Chef.
Chocolates
à la Carte’s local newspaper, The Valencia Signal visited
our factory in January for interviews with Rick, Rena and Stanton as well
as a mini photo session with several of our products. The Valencia Signal
also wrote up a wonderful article featured in their Sunday paper about
Chocolates à la Carte and some of the chocolate creations we have
been working on. They also featured one of Stanton’s custom amenities
he made for the Golden Globes.
Product Alert Magazine has featured our Signature Chocolate
Dinosaur Egg in there recent report. This is always very exciting as our
retail line is growing every day.
Promotions
As an added benefit to you our customers, we have monthly
and seasonal promotions! Every month we run at least one promotion that
will save you money on one of our popular items. Currently we are featuring
a "Plaquette Promotion" when you buy 4 cases of any of our plaquettes
you get one case free and a “Shapes Promotion” where we are
offering 50% off the One-Time "Custom" shape set-up fee "and"
10% off ALL shape orders (Standard Shapes or Custom Shapes)
You can download the flyers to these promotions at: www.chocolates-ala-carte.com,
or call our Business Development team to e-mail or send you the information!
Call us in April and check back at our website to find
out the details.
Plaquette
Promotion
Marketing Facts / Trends
A new trend has recently occurred in hotels, they are
now opening their kitchen doors to have guests be able to visit with the
chefs. This is a move that lodging experts say can increase occupancy
and enrich their guests experience as you can see in the examples below.
A number of lodgings across the nation are inviting guests to take classes
in cuisines ranging from classic French to barbecue.
- Guests may be offered anything from recipes to face-time
with a celebrity master chef, and of course the chance to sample those
amazing concoctions whipped up daily in your kitchen.
- Offering a hotel cooking class "gives the guest
the opportunity to combine a vacation with learning something new and
fun," says Lynn Swann, manager of public relations at The Greenbrier
resort, which offers a popular course called Barbecue University. She
adds, "A lot of the guests who attend Barbecue University do return
the following year."
- "As any innkeeper can tell you, they can pretty
much fill on the weekends, but that doesn't pay your mortgage,"
says Vickie Schneider of Blair House Inn in Wimberley, Texas. "If
you are going to be really successful you have to figure out a way to
market your rooms for mid-week."
- In July, guests at the historic 802-room Greenbrier
resort in White Sulphur Springs, W. Va., can attend Barbecue University.
The tuition is about $3,000 a person for a single, or $4,200 for a couple,
with both cooking. Arriving guests will receive a notebook full of recipes
and a quick shuttle bus ride to Kate's Mountain Lodge on the Greenbrier
property. The instructor, Steve Raichlen, a barbecue cookbook author
and the host of PBS's Barbecue University, invites audience participation.
His website is www.barbecuebible.com/
- "He does an entire meal, (including) dessert side
dishes," says Swann, who adds that while the course is going on,
a chef is preparing the same menu for lunch.
- The Greenbrier recently added two more 2006 sessions
of Barbecue University to handle demand for the classes, says Swann.
- Among major hotel chains, the Westin Kierland Resort
& Spa in Scottsdale, Arizona, a Starwood property, has in the past
offered courses with Douglas Rodriguez, a celebrity chef known as the
"father" of Nuevo Latino cooking.
- Smaller lodgings are also stirring in cooking classes.
The 11-room Blair House Inn in the hill country of Wimberley, Texas,
is offering 16 cooking classes this year, including Mediterranean and
classic French cooking classes this month. Guests who sign up for a
barbecue course, for instance, can congregate at a patio off the kitchen,
where a smoker and a gas grill are used to demonstrate tasty techniques.
- The class includes instruction in marinades, rubs,
and various barbecuing techniques. Among the popular barbecuing variations
are recipes for wild game. Guests can also arrange a weekend cooking
seminar with the chef, limited to two participants. "People come
from as far away as Canada, California and even The Netherlands for
cooking class," says Schneider.
- The classes "drive business" by increasing
mid-week occupancy, says Schneider, who co-owns and operates the country
inn with her husband Michael, a former executive for Omni and Hyatt.
(Portions taken from: Hotel Interactive Today “Cooking up New Business”
by Jim Merritt)
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